The Untranslatable: When Literature Travels Between Cultures Did you come to realize that there are things that cannot be translated? Did you see words oreven names that were not adapted to other languages? So, is there something untranslatable?It can happen because of intranslatability. In other words, phrases/expressions/texts that loseall meaning when translated, something that cannot […]
Proper names: Do we have to translate them or not? The American philosopher Saul Kripke, in the 1980s, during his lectures at Princeton University (what would later become a book entitled Naming and Necessity), mentioned that naming things is a requirement of language itself. But the situation becomes more complex when a name acquires an
Proper names: Do we have to translate them or not? Read More »
The UX localization is not just a visual cue. It is a visual optimization that complements translations. Here, we have created a checklist for you.
From MVP to Global Player – The UX Localization Checklist Read More »
Multilingual SEO refers to approaches of technical optimizations, keywords and backlinks related to languages. Here we get into details.
Multilingual SEO | How does it work for startup Growth? Read More »
500M+ users is just one of the most significant milestones behind Duolingo’s global hits. This is a localization success story to learn from the case of this interesting app. Millions of people receive hilarious (and somehow passive-aggressive) notifications from a green owl daily. If you’ve stayed away from the internet these last few years, that
Focus on DTP and Multilingual Content Think about this: you just finished translating a user manual into five languages. You put much effort into the translation, but then realize something went wrong: the layout breaks. Texts don’t fit, lines overlap, and some versions push the images off the page. This issue happens more often than
DTP | Visual presentation for Multilingual Content Read More »
You’re building the following solid product or a groundbreaking app. Your marketing strategy is both original and compelling. You’re already planning to expand internationally. But there’s one thing your expansion roadmap might be missing: a localization strategy. Here is when we start discussing “Scaling Smart”. You’d be surprised how many startups skip localization or
Scaling Smart: Why Startups Need a Localization Strategy from Day One Read More »
Due to globalization, content marketing, advertising, and sales-focused campaigns are expanding globally. This means that translation and marketing are connected at several levels. This could affect your ROI and sales globally. Furthermore, this bond between translation and marketing goes beyond sales or lead generation, as multilingual businesses must communicate their strategies to different audiences, locations,
Translation and Marketing: What Your Global Strategy Can’t Afford to Overlook Read More »
Localization services: a great feature or a must? Localization: The business of developing businesses You are ready to take your business from the national to the global market. After the diligence, persistence, and evaluative decision-making that led you to the opportunity to grow your business, you want to ensure that your company is competitive on
Localization services: A great feature or a must? Read More »
Transcription services in 2024: Take your business global In today’s age of social media, digital networking, and a continuously synced global market, there are more opportunities than ever for those in leadership roles to grow their business. Such a rapidly growing digital market necessitates continual learning to remain competitive and relevant in today’s global economy.
Transcription services in 2024: take your business global Read More »
